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The experts eye: When an iconic brand from the west mutates in the east

As might be expected the staff of Luxury Insights China are out experiencing what the market has to offer on a regular basis so that they can do their job effectively. Our team visits malls, events, conferences and of course hotels, both to observe what is going on in them, and to actually stay overnight and experience the facilities and service on offer. Doing these things at our own cost means that we look at the experience as a consumer might, all be it, a very knowledgable one, aiming to be as objective as possible. …

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