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Regional distribution by sector


The chart to the left is a cross sectional summary by sector and region. Fashion, jewellery and watches follow the same regional coverage pattern, but luxury cars follows and alternative, the Northeast having the lowest density of brands. Yet the same region is by far the strongest for watches, and the North has a relatively low density of fashion brands compared to the other sectors.




On the map to the left, each region is ranked according to the intensity of points of retail presence across each of the four sectors. The number in the coloured circle is the relative ranking position. The South region is by comparison to the others a smaller geographical area and being close to the influence of retail in Hong Kong and Macau (which are not included in the region), it is likely to be less influential than most other regions, hence the brand presence being lower……[Click to free download the full report]


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