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May
2014

Modern China is no longer the ‘wild east’!

So our opinion is that all brands entering China and/or operating here should control their own destiny, and those who probably will never have a physical presence in the country still need to understand why that control gives them the flexibility to handle the modern Chinese luxury consumer.

Ten years ago, China was the wild east, and some parts are still many years behind the developed cities and provinces, but most of the people you want to sell to now, are knowledgeable, but they are still…

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