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Harbin: Editor’s view

Harbin is isolated culturally from the more advanced cities in China and still lives a few years behind the current times with regards to tier one cities such as Beijing and Shanghai. The lives of the people of the city, and in particular those who live in the provincial cities and towns, is more traditional and their knowledge and experience of luxury items still very immature. Men tend to control the purse strings and male orientated brands have a home here, this is not to say that women don’t spend on luxury, but those brands operating here need to approach their customer base in a manner that they might have done in the east coast three to five years before…

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