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Oct
2012
Changing consumers mean changing strategies
category : Fashion and accessories | Luxury insights China © 2016 FDKG Ltd.
In the September issue of Luxury Insights China, we talked about the poor results of Burberry and the contradiction with good results from brands such as Prada and Hermes. October was a month of much of the same, and more light was thrown onto the Burberry issue. We have spoken more than once that Chinese luxury consumers have become more sophisticated…
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