Archive for November, 2014

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Nov
2014

Chongqing is a municipality directly under the central government control, and is the central city in southwest China covering an area of nearly 82402.95 sq. km. It is one of China's most important modern manufacturing bases and a comprehensive transportation ...

China accounted for 47% of all global luxury goods consumption in 2013 According to a report produced by the Fortune Character Institute, China's per capita luxury consumption outside of the mainland reached € 1,508 in 2013, making it the world's highest ...

You will have read in previous issues of Luxury Insights China about the price of luxury cars and the government regulations that were not well thought through, that have in fact been the reason that prices were allowed to be ...

In assessing the potential market size, we developed another model using the home purchases, their frequency and the relative spend per home to estimated the market. The methodology adopted for this model is based on an tested assumption that 5% ...

The figures above represent the 'potential' market size for the premium to high-end modern European furniture sector in China; the actual market sector sales value is very difficult to calculate, however we were able to benchmark our estimates against other ...

Nov
2014

McKinsey has in recent years, produced two reports evaluating the consumer market in China, one in 2010 considered luxury consumers in particular, and one in 2011 focused on the growth of the middle and affluent class. In our model, we ...

Consumer behavior, attitudes and attributes in China often challenge those found in many other parts of the world, which may result in actions at odds with the expectations of the western organisations and necessitates the need for specific localization of ...

The basis of this model was the growing affluent population in China and their ability to spend money on home furnishing as a result of either moving home or replacement of their current furniture. The base data for this model ...

As a relatively new market, the figures available for the overall furniture market size in China vary, and those for the modern European design sector did not exist. We therefore developed two models from which to determine the market size ...

The Oxford Dictionary defines contemporary simply as, 'following the latest ideas.' This fails to grasp the essence of contemporary furniture design. Contemporary furniture, which is often also called modern contemporary furniture or just modern furniture, is furniture created after the ...

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